水果礼盒包装设计 花腰锦程沃柑包装设计
昆明/平面设计师/4年前/3240浏览
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水果礼盒包装设计 花腰锦程沃柑包装设计
水果品牌设计 花腰锦程 沃柑包装设计
品牌价值口号:新鲜云南味
来自云南云南新平嘎洒的哀牢山风景区,
是云南高端柑橘的主产地,因品质上乘,一直以来广受消费者喜爱。
包装解决方案:
从品牌形象出发,突出品牌的识别度,将哀牢山连绵起伏自然山地的特点用抽象的线条加于表现。
细腻的纹理与工艺追求,让包装即简洁大气,橘黄色的大面积色彩让人感觉冬日的温暖与问候,
作为春节上市的上佳产品,也是更能吸引消费者的眼球。
-----------------------------------黑米设计HEIMI DESIGN
Agricultural product design, fruit brand design, fruit citrus packaging design
Name: Huayao Jincheng
Brand value slogan: Fresh Yunnan flavor
From the Ailao Mountain Scenic Area in Gasa, Xinping, Yunnan,
It is the main producing area of high-end citrus in Yunnan. It has been widely loved by consumers because of its high quality.
Packaging solution:
Starting from the brand image, highlighting the degree of brand recognition, and expressing the characteristics of the undulating natural mountains of Ailao Mountain with abstract lines.
The delicate texture and the pursuit of craftsmanship make the packaging simple and atmospheric, and the large area of orange color makes people feel the warmth and greetings of winter.
As the best product listed on the Spring Festival, it is also more attractive to consumers.
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