INUNION英览品牌形象升级

品牌：英览

行业：金融、出口贸易

项目：品牌形象设计

时间：2020年

标志在无衬线体英文字体的基础上进行设计创作，巧妙利用英览英文字母中对称的词组构成形式，将两个“i”以圆环连接，字母连接，象征着联合也寓意着对话，它代表了英览企业开放包容，合作共赢的文化理念；更寓意英览全球化的业务覆盖，由内而外，由西向东，联通全球面向未来的战略愿景。

Design Interpretation

The logo is designed and created on the basis of the sans serif English font, and the English language is cleverly used.The symmetrical phrase form in the letters connects two "i"s in a ring, and the letters are connected to symbolizeThe unity also implies dialogue. It represents the culture of openness, tolerance, and win-win cooperation of Yinglan Enterprise.Philosophy; it also implies the global business coverage of Yinglan, from the inside to the outside, from west to east, and connects allThe ball's strategic vision for the future.