眼见为实/EYELOOK
深圳/平面设计师/4年前/83浏览
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眼见为实/EYELOOK
去年包装课上的结课作业,也算是交上了一个较为满意的答卷,非常感谢老师的指导,2021,冲
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眼见为实是一款望远镜系列品牌,品牌的概念是通过望远镜可以亲眼看到一个更加清晰和真实的世界。自古以来,人类以动物作为图腾。其中有些动物以超凡的视力观测世界。豹子眼睛在快速奔跑抖动时能持续锁定猎物;老鹰在万里高空下能够看清远处的猎物;乌贼能看到光的偏振,在深海昏暗无光下分辨轮廓。这款望远镜以此为图腾:豹子-全息望远镜、老鹰高倍望远镜、乌贼-红外望远镜。包装正面图案尝试几何线条风格和具有对比的光影效果表现动物形象,以体现科技。
Since ancient times, our ancestor regarded animal as totems . Some of these animals observe the world with extraordinary eyesight. Leopard eyes can continue to focus on prey when they are running fast and shaking. Eagles can discover their prey far away clearly at an altitude of thousands of miles. Squid is able to see the polarization of light, and tell the outline in the dark and deep water. The concept of the telescope brand is that human’s eye can see a clearer and true world through the telescope. Eyelook is a brand of telescope series which regards animal as totem: leopard-holographic telescope, eagle high-power telescope and squid-infrared telescope.
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