C-MAX | 品牌设计 |

C-MAX | 品牌设计

Brand identity

Awards：

2021《CGDA》设计奖

2021A'Design设计奖

团队TEAM：

创意总监：楠哥

动态设计师：张英强、冼丽青

C-MAX专注云计算、移动计算、大数据、人工智能等高新技术为企业提供创新互动服务的高科技公司。人们对程序员的印象停留在科技宅、代码般严谨、不善交流的刻板。C-MAX的团队大多是充满活力的90-95后，年轻又有创造力。C-MAX希望通过品牌的视觉来改变人们对代码/技术公司的刻板印象。

代码是无国界的通用语言，Logo的设计灵感从代码而来，从计算出发。“〈〉”来自代码中常用的符号，代表计算；“-”代表流动的数据。蕴含箭头图形的字体代表通过指令去完成一系列任务。计算和数据是随时运行的，因此蕴含了动态数据的设计概念。Logo是黑白的代表着专业。辅助色为彩色，寓意C-MAX将用高新技术计算出一个缤纷多彩的世界。

Guangzhou C-MAX Technology Software Development Co., Ltd

C-MAX focuses on cloud computing, mobile computing, big data, artificial intelligence, high-tech ，provide innovative interactive services for enterprises.

People's impression of programmers remains in residence，rigorous , poor communication. Otherwise,Most of the C-MAX teams are young and creative ,the post-90/95s generation . C-MAX want to change the stereotype of technology companies between brands and industry.

Code is a universal language without borders.

Logo design inspiration from the code commonly used symbols, representing calculation; “〈〉”，means calculation . “-”，means flowing dataGraphics with arrow fonts represent a series of tasks performed by order.

Computation and data are running at any time, so it contains the concept of dynamic data. Logo is black and white, auxiliary graphics for color, C-MAX hopes to use high and new technology to create a colorful world.