国潮运动会 | 品牌活动主视觉KV及延展

近年来，中国制造的兴起，日渐颠覆了人们“国货没有洋货香”的刻板印象。而中国综合国力提升，引发的民族自豪感又给了更多年轻人穿国潮的底气。

李宁、安踏、匹克等国内运动品牌，正在积极重塑自己的品牌，吸引Z时代年轻人的眼光。

In recent years, the rise of “Made in China” has gradually subverted people's stereotype that "domestic products are not as good as foreign products". The improvement of China's comprehensive national strength has given more young people the confidence to wear the country's tide.

Domestic sports brands such as Li Ning, Anta, and Peak are actively reshaping their brands to attract the eyes of young people in the Z era.

感谢站酷学习

【潮流视觉·商业全案设计提升班】大凡&申也老师的指导