金羽新能品牌VI设计

147天前发布

原创作品 / 平面 / 品牌
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项目 PROJECT:
金羽新能品牌VI设计
GOLDEN FEATHER Brand VI Design

设计说明 DESIGN SPECIFICATION:
北京金羽新能科技有限公司是一家集新能源研发和生产为一体的科技创新型企业,其核心产品是水系锌离子电池和高能量密度金属锂电池。
品牌LOGO由英文名称结合品牌定位的象征图形组成,将英文名称中的“F”与抽象的“闪电”与“翅膀”图形相结合,意象化表达F字母形态,保留整体英文辨识度。
抽象化“翅膀”形态搭配潘通专金色,点题“金羽”,抽象化“闪电”元素将迅捷、力量感与电池品牌属性完美呼应。英文LOGO彰显国际化、专业的品牌形象,字母设计的倾斜角度给人以动力及速度感,中文采用直角设计,干净有力,充满力量。整体设计给人强劲、动感的视觉冲击力,整体风格美观且协调
Beijing Golden Feather Technology Co., Ltd. is a scientific and innovative enterprise integrating new energy research and development. Its core products are water system zinc ion batteries and high energy density lithium metal batteries.
The brand LOGO is composed of English name combined with the symbolic graphics of brand positioning, combining the "F" letter with the abstract "lightning" and "feather" graphics, to abstract expression of the F letter form and retain the overall English identification.
The abstract shape of "feather" is matched with the Pantone gold color, and also match the "Golden Feather" name. The abstract element of "lightning" perfectly echoes the sense of swiftness and strength with the brand attributes of battery. English LOGO highlights the international, professional brand image, angle of each letter gives a sense of power and speed, Chinese use right-angle design, clean and powerful. The overall design gives a strong, dynamic visual impact, the overall style is beautiful and harmonious.

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作品信息

  • 创作时间

    2020/07/03

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