奥迪Q8全球首发品牌峰会
北京/特效合成师/6年前/5246浏览
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奥迪Q8全球首发品牌峰会
奥迪品牌峰会以“凌峰·憾世”为主题拉开了序幕。
发布会不仅首次亮相了旗舰级SUV——奥迪Q8,更是一场精心打造的沉浸式体验盛典。在外场,来宾通过极具科技感,并带有AUDI标识的三角通道进入沉浸式互动体验区;
在Q家族出场亮相中,通过混合灯光秀与仿灯光影像,营造真假莫测的光影效果,隐喻将未来带到现在,引导观众开启探索Q家族之旅。
The new brand AUDI Q8 is launched in Audi Brand Summit. Under the theme “The Herald of a new era is unleashed”. A mysterious and fascinating entrance with AUDI logo through a immersive triangle tunnel embarked the guests in the immersive experience zoon. Dynamic lighting choreography, on-screen lighting and motion graphic were used at Q family car reveal show. With the illusive switching between real laser beam light and light on the screen, which for proposing a metaphor of bringing the future to the reality, and to lead the audience throughout the journey of discovering the future and the world of Q family.
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