【THEYE】富火锅品牌全案

项目名称：富火锅·品牌全案

项目内容：品牌策划/平面视觉/空间设计

项目地址：中国·重庆

Project Name: rich hot pot brand

Project content: brand planning / graphic design / spatial design

Project address: Chongqing, China

“富之于心，丰于饮馔，”

我们希望带给食客的，

不只是食材丰富的“富”，

更加是精神富足的“富”。

"Rich in heart, rich in food and drink,"

What we hope to bring to diners,

It's not just rich food.

It is also the "rich" with rich spirit.

随着生活水平的提高，食客们对于食材、口味、体验等要求愈发挑剔，对于餐饮的诉求不仅是果腹而已，更加期待的是舌尖与佳肴的融合碰撞，从而获得精神上的富足和愉悦。

With the improvement of living standards, diners are becoming more and more picky about the requirements of food materials, taste, experience, etc. their demands for catering are not only for the fruit, but also for the fusion and collision of the tip of the tongue and delicacies, so as to obtain spiritual richness and pleasure.