巴尔蒂克品牌全案设计

基于“安全至上”的品牌定位，全新的标志是一个源于门环的蓝色铁面狮形象，线条的角部进行角度切割，将该公司的产品外形特征与性能的坚固可靠等特点紧密联系起来。对巴尔蒂克品牌重塑任务来说 ，于每一个品牌触点展现一致而清晰的全新形象，至关重要。于设计、结构及功能上，新品牌形象皆贯彻了简洁、高端、可靠的价值。

Positioned at the safety-first brand, the new logo is illustrated as a blue lion face commonly seen in the knockers of traditional Chinese mansions. The lines in the logo are perceptively cut to the make it in close correlation with the product features. It is crucial to keep all the visual images highly identical and consistent for the Baerdick brand reshaping. Therefore, briefness, quality and reliability are emphasized throughout the whole designs both in the logo structure and functions.