PERMENTATION BREWPUB 发酵精酿啤酒

服务内容：品牌形象识别、品牌文化构建、插画设计

客户信息：发酵精酿啤酒

项目时间：2017至今

Services: Brand Identity, Brand Culture Construction, Illustration Design

Customer Information：PERMENTATION BREWPUB

Project Date: 2017-present

-

烟火气息充斥的山城，向来不缺喝酒过拳的硬派江湖；独特的麦芽香气穿街走巷，豪爽耿直的脾性贯彻始终；重庆对啤酒的热爱，来自于生活。

The mountain city is worldly, there is never short of people who enjoy drinking；they are always forthright; Unique malty fragrance through the streets, the Chongqing's love for beer comes from life.

发酵精酿，在狂热之上深挖真正的酿造精神。落化出“酒鬼”、“酒仙”在东方文化底蕴与西方文化溢彩的碰撞里既矛盾又融合，各显神通。交错着的味觉与视觉的新灵感，让情结得以抒发，心境得以豁达，这便是精酿的酒、精酿的文化。

PERMENTATION BREWPUB, and they are zealously dig deep into the spirit of true brewing. The " winebibber " and "immortal" are contradictory and integrated in the collision of oriental culture and western culture. Interlaced taste and vision of the new inspiration, let the feelings to express, the mood can be open-minded, this is brewed beer, brewed culture.