The Exhibition of Paul Rand

青岛/插画师/6年前/139浏览

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Paul Rand is one of the distinguished graphic designer in New York and influenced the whole century. I learned amount of design methods from him and created an exhibition for him in Tate modern in London. The theme is learning from the master, like every audiences are Paul Rand's students for learning. It divided into two parts, one is his thinking part which included five main principles for contemporary designers and some techniques, the other is his works in different career. The whole exhibition is in the learning atmosphere and it's benefits for the audiences whose major are graphic design. Besides, I also created some other applications to show the Paul Rand's exhibition completely, such as Notebook for free, advertisement, poster and tickets. Overall, I wish can give the audience a full understanding of the master, Paul Rand.

The whole model of Paul Rand's Exhibition. The backgrounds in black are the thinking and methods parts. The yellow backgrounds are Paul Rand's works.

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This is the entrance site, and the question called "What is Design?" just like contemporary students problems and the whole content of the exhibition are like a master's answers.

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This is the Exit and people go downstairs to the outside.

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Simulates the scene when audience enjoy the exhibition. And they can also sit down and have a rest.

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This is a notebook for audience as a gift. Because this exhibition included so much information that the audience can not remember only by their brain. And I don't want them to forget, so that give a notebook for them to record the knowledges.

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The inside of the notebook is blank. And people can draw or write whatever they want.

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