“宏图万达,驰驭全球”30周年庆

4年前发布

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已参与:万达30周年LOGO设计大赛

以中国传统的“汉代”玉佩(强“汉”是一个不断开拓的时代,与万达的不断开拓精神一致)为原型,并且以龙形为元素极具“中国风”,象征着万达集团未来能够大展宏图。并且龙的形式成双手握拳状态的龙,就像要“发奋崛起,誓争第一”的样子,与万达的“拼搏进取”精神高度一致。同时与后面的万达Logo相得益彰,突出了万达品牌,从而与品牌传播策略相符。
万达LOGO也可表示地球,寄托了万达未来能够引领全球,彰显中国企业的风范,龙形刚好成“3”形,与后面的万达圆形LOGO的"0"形刚好形成“30”代表着万达集团成立三十周年,图案简洁大气,色彩明快,LOGO名称叫“宏图万达,驰驭全球”30周年庆,已能够说明LOGO的一些意义。一些下面字体包含着”万达“,”Wanda"字样,符合品牌调性具有创新性,总之LOGO设计的风格具有国际化适应全球传播,满足设计说明的各种要求。
Adopted western golden section method to Wek-jin and with the Chinese traditional "han" (a strong "han" is a constant development of era, and constantly pioneering spirit of wanda) as the prototype, and the dragon as element "Chinese style", a symbol of the wanda group will expand, and into the hands clench fist state, in the form of dragons, as to the appearance of "vigorous rise, vow to fight for the first", and "enterprising" spirit of wanda highly consistent.And wanda Logo behind the bring out the best in each other at the same time, highlight the wanda brand, which is consistent with the brand communication strategy.
Wanda LOGO can also be said the earth, for wanda can lead the global future, reveals China's enterprise style, dragon just as "3" shape, with the back of the wanda circular LOGO image of "0" form "30" just represent the 30 anniversary of the founding of wanda group, design is concise air, bright colors, LOGO name "grand prospect wanda and popular all over the world " 30 anniversary, have been able to explain some significance of the LOGO.Some font below contains "万达" and "Wanda", in line with the brand essence innovative, anyhow LOGO design style has to adapt to the global spread of internationalization, to meet the requirements of the design specification.

手机app界面效果图2.0

黄金分割做图

设计灵感来源

2128
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作品信息

  • 创作时间

    2016/05/22

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