ISUX 2018 FW Design

PINK ISUX

WHITE ISUX

ISUX STRAP

设计理念

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1.Design Idea

ISUX Tee是我们为ISUX成员设计的一款潮Tee。它同时也代表着ISUX的团队精神——用先进的想法和设计去追求超现代的体验。

We wanted to make a fashionable summer T-shirts for ISUX members, and that can also explain the team spirit of ISUX,

我们将“超现代”作为核心的slogan运用在ISUX Tee的设计上。

We picked out 'Ultramodern' as our core value and designed many versions using this slogan.

设计研究

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2. Design Studies

我们主要的设计理念是把ISUX的logo和slogan巧妙地结合在一起。根据这个理念，我们设计了很多不同的版本。

We have tried many different designs, using the team slogan and the team logo. The main design idea was to overlap the ISUX logo with the team slogan.

ISUX LAB标签

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3. ISUX LAB Label

我们为ISUX LAB的产品设计了简约的ISUX LAB标签。

We have designed simple ISUX LAB labels to represent the products that are designed by ISUX LAB.

最终设计

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4. Final Designs

最终，我们选择了白色和粉色作为底色的两种设计。白色作为基础色，而粉色则是近来男女都偏好的颜色。在不断斟酌设计细节之后，我们确定了最终版本，并生产出属于每一位ISUX成员的ISUX Tee。

Finally, we chose two different designs to actually produce. We chose white color as the basic one and pink color, which is a very hot color not only for girls but also for guys in these days. We developed these two designs in more detail and finally produced them for all team members.

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