改变创意人命运，从赢得一支金铅笔开始
WIN PENCIL , CHANGE YOUR DESTINY .
One Show金铅笔奖是世界上享誉盛名的广告奖之一，赢得一支铅笔对于广告创意人来说是莫大的荣誉，这不仅代表着对于创意的最高认可，帮你获得客户的青睐之余，还会大大提高作品和公司的国际影响力。
The One Show is the world’s most prestigious advertising awards show. Winning a pencil is a great honor for creatives. It not only represents the highest recognition of creativity and helps you gain the favor of customers, but also greatly enhances the international influence of works and company.
但这支充满含金量的铅笔也是公认最难获得的创意奖项。于是在今年，One Show索性“邀请”了一位萨满法师来为大家夺得金铅笔而祈福。One Show拍摄了一支创意有趣的征稿视频，视频中一位萨满法师正在收集大家投递的作品，并为每件作品施法，祈福这些作品可以获得一支难得的铅笔奖。
2020 One Show Call For Entry Video
国际顶尖创意、设计领域非营利机构The One Club for Creativity，已正式开启2020 One Show国际创意奖和第99届ADC国际设计大奖的征稿，征稿将于2020年1月31日截止。
The One Club for Creativity, a non-profit organization in the world's top creative and design fields, officially launched the One Show 2020 and the ADC 99th Annual Awards. Submission will expire on January 31, 2020.
2016年，Art Directors Club（美术指导俱乐部）与One Show国际创意节的主办方The One Club for Art & Copy（美术与文案俱乐部）正式合并组成新的全球创意设计非营利协会机构，名为The One Club for Creativity。自此，One Show与ADC同步进行征稿，入围名单将于2020年4月公布，并在5月的One Show国际创意节中分别举办颁奖典礼。
In 2016, Art Directors Club and The One Club for Art & Copy, the organizer of One Show International Creative Festival, formally merged to form a new global creative design non-profit organization called The One Club for Creativity. Since then, One Show and ADC will be open for entries at the same time, the finalists will be announced in April 2020. And awards ceremony will be in the One Show Creative Week in May.
One Show国际评审团公布
Announcing The One Show Jury
2020年度征稿规则更新情况
New Changes This Year
部分类目细分和合并情况
为了帮助各报奖单位将不同领域的案例可以更精准的投递进入对应类目当中，本年度One Show国际创意奖进行了类目规划的调整。部分原涉及较为广泛的类目在本年度进行了拆分，如原类目：PRINT & OUTDOOR在本年度拆分为：PRINT 和 OUT OF HOME两个类目。同时，部分类目做了精简和合并，如SOCIAL INFLUENCER与SOCIAL MEDIA进行了合并。
Separating Disciplines
This year we are separating some of our more expansive disciplines to allow different kinds of work to shine. This includes PRINT & OUTDOOR being split into PRINT and OUT OF HOME.
Bringing Disciplines Together
Conversely, some disciplines just work better together. This year we will be streamlining certain disciplines to make both entering and judging your work even easier. For example, our SOCIAL INFLUENCER discipline is now being merged with our SOCIAL MEDIA discipline.
系列稿作品数量要求调整
本年度系列稿项目将不再规定3-5件单件作品投递数量的要求，2件及2件以上的系列作品均可被允许按照系列稿作品投递。
More Flexibility with Campaigns
Remember when campaigns had to be 3–5 elements, leaving two-piece or six-piece campaigns in award show limbo? This year The One Show will be giving you much more flexibility with the number of elements a campaign can have.
重要日期
Key Dates
The One Show和ADC征稿截止日期：
常规截止日期：2020年1月31日
延长截止日期：2020年2月14日
最终截止日期：2020年2月28日
One Show & ADC Deadlines：
Regular Deadline: January 31, 2020
Extended Deadline: February 14, 2020
Final Extended Deadline: February 28, 2020
2020 One Show纽约创意周
2020 One Show Creative Week
2020年One Show纽约创意周于5月11日-15日举办，其中包含两晚的One Show颁奖典礼和一晚的ADC颁奖典礼。除此之外，创意周还包括关注青年创意人的Young Ones颁奖典礼和集聚创意领域最知名的意见领袖的创意峰会。关于创意节期间的精彩内容及最新演讲嘉宾将由One Show大中华区办公室进行持续报道。
The 2020 One Show Creative Week will be held from May 11th to 15th, including two nights of the One Show awards ceremony and one night of the ADC awards ceremony. In addition, Creative Week includes the Young Ones awards ceremony focusing on young creatives and the Creative Summit of the most prominent creative leaders in the field. Highlights during the Creative Week will be continuously reported by the One Show Greater China Office.
申奖咨询
Application Inquiry
